A&P vs The Little Guy

Power to the people! Fight the man! Join the boycott of A&P. Send a note to A&P telling them to drop the lawsuit.

Well, I sent a letter in support of the Fresh Beets to the fine folks at A&P telling them to drop their lawsuit. A&P's stance is that the video "intentionally and unjustly depicts our company in a negative light, and utilizing company facilities without management knowledge of the specific content involved, is obviously a blatant violation of our policy."

OK - fire the kids. I can see that. They made a mistake and justice should be metered out - but sue them for one milion dollars - as Dr. Evil would say? C'mon.

Here's my note to A&P...

From: BrooklynQ@gmail.com
Sent: Saturday, September 1, 2007 1:13:38 PM
To: apcustomerrel@aptea.com
CC:
Subject: The Fresh Beets

C'mon you A&P folks.

You are making a mountain out of a mole hill. I saw the video. I had no idea that it was made in an A&P until I read about the lawsuit. Watching the video, that produce department could have been in any supermarket anywhere.

You've fired them. You've got your pound of flesh. Do you really need their blood too?

Move on A&P, you are producing much more negative publicity than this video ever did.

I'm a 45 y/o man, married with kids and I'll be shopping elsewhere until A&P comes to its senses and ends this nonsense.

Drop the lawsuit.

And A&P's canned response...

A&P management’s position on this matter should be self explanatory. Producing a video that intentionally and unjustly depicts our company in a negative light, and utilizing company facilities without management knowledge of the specific content involved, is obviously a blatant violation of our policy.

Accordingly, the company has dismissed both employees, and is exploring legal avenues for the recovery of damages, and the removal of any and all videos about the Company from the website where it has been posted by the individuals.

We will continue to work through our store management, labor union and legal process to bring this unfortunate series of events to an appropriate conclusion, and will have no further public comment while that process continues.

Richard De Santa,
Senior Director, Corporate Affairs

So boys and girls - FIGHT THE POWER! Support the Fresh Beets in thier battle with corporate America. Send a note to A&P to end the bullshit and get on with life.