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WhiteTrash BBQ -- Real Pit Barbecue from New York City. This is the story of a fire obsessed guy, living in Brooklyn, with a dream of producing award winning, competition busting, real Barbeque. Come live the dream as I compete around the country in the KCBS Championship Barbecue circuit.

Tuesday, June 20, 2006

America's Most Powerful Chef

Forbes Magazine has published its annual list of top power monkeys for 2005-2006 and according to them, Rachel Ray is America's most powerful chef. She's got 4 TV shows going, two cook books out this year, a magazine and God knows what else. For all of this, Rachel brought home a paltry six million dollars. I enjoy Rachel's shows but she's beginning to show signs of over exposure. It seems that every time I turn on the Food Network, there she is. Take a breath woman!

Rounding out the list (in order) are: Wolfgang Puck ($16 Million), Emeril Lagasse ($10 Million) and Mario Batali ($5 Million).

I wonder what "power" these chefs wield. What can they really accomplish? What "power" does a celebrity really have? And how come there's no barbecue chefs on the list?

I wonder about the new celebrity of chef. Who really cares about the face behind the food? I don't mean that I don't care about the person but in the end all I want is a good meal.


At 2:26 PM, Anonymous Adam said...

Don't forget that she's Oprah's pal now. That's so sickening.

At 3:18 PM, Blogger Backyard Chef said...

I'm so with you on this, brother WhiteTrash....enough with the superchefs and their McEmpires....

I also cannot stomach the pre-pubescent "Best Young Chefs" nonsense. Not that I don't believe they can be talented and young-- but why not give the ink to the thousands of unknown-but-amazing chefs out there? Sheesh.

Stepping down from the soapbox now....

At 7:22 PM, Blogger The Yellow Dog Speaks said...

Love the photo. What is that like 30 pounds ago.

She knows more about how to talk than how to cook.

I NEVER watch her on the televisions

At 8:56 PM, Anonymous Anonymous said...

YUMM-O !!! That perky personality puts me over the edge sometimes.. but occasionally she looks more than cute so all if forgotten...except when she smiles and looks like the Joker... I think she also gets a pretty nice cut of the profits for the company that she uses the Santuko knife for. I was told, although can't validate, that part of the original deal before those knives got popular.

Militant Squatter
Bad Bones BBQ Crew

At 12:43 PM, Blogger Curt said...

That photo almost doesn't look like her.

I don't mind some of the celebrity chefs, but she's way to perky for me... and that voice is like fingernails on a chalkboard!

I agree about the young chefs, too... What about all those that are hard working, moving up chefs? They're not young, but they're still doing great.

Being a chef is probably a better thing today than it's ever been; it's like being a sports star!

At 7:26 AM, Blogger Kate in the Kitchen said...

Yikes....why can't she fall off a cliff or something?? I don't GET her appeal....she talks too much and yes, it's almost worse than nails on a blackboard. Apparently it's a train wreck that you just can't look away from.

All these 'superstars' give the impression that cooking is a simple let's toss together these ingredients and make something wonderful kind of profession, and I think it gives out am amazingly skewed idea of what being a successful chef is really like. Anyone watching them hasn't got a clue about all the blood, sweat and tears that is involved in working in a professional kitchen, and I am not using that phrase in jest at all. I think the profession is getting more popular, but not with people who are really knowledgeable about how to rise to the top. It's a blue collar job with a white collar reputation, and it's never going to change as long as the 'superstars' keep making it look so darn easy.

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